I am Dr. Charles Apoki, and I recently reflected on some peculiar questions and suspicions people often harbor about me. My wife and I discussed the sacrifices and principles that have brought us to where we are today—principles many of my contemporaries weren’t willing to adopt.
When some were sleeping, I was awake early, studying principles of greatness, wealth, success, and relevance. I’ve observed successful people, studied their habits, and applied their principles. Unfortunately, rather than emulating such efforts, some people choose to attribute success to dark, hidden practices.
For example, a neighbor near me—an Igbo businessman—is known for his dedication, waking up by 4 a.m. daily to oversee his ventures, including a hotel, bakery, and shopping mall. Instead of recognizing his diligence, some accuse him of doing “something evil” to succeed. Similarly, I’ve faced baseless accusations of “blood money” and diabolical practices because of my achievements.
A pastor in my area once instigated his followers to block my street, chanting accusations. Another person openly admitted to suspecting I preach with “extraordinary power.” These mindsets reveal a deep mediocrity and poverty mentality. Believing every successful person has done evil insults not only that person but also God, who blesses diligence and hard work.
True success comes from learning, observing, and applying knowledge. People like Dr. Cosmas Maduka, Innocent Chukwuma (Innoson Motors), and Chisco Obioha (Chisco Transport) succeeded because they were willing to learn from mentors, endure hardship, and consistently wake up early to work toward their goals.
Sacrifices I Made
In my journey, I’ve bent low to do what many would consider “beneath” them. I drove the school bus for my children’s school, cleaned toilets, and even dealt with disrespectful parents—all for the sake of my business. My son, now an orthopedic surgeon in Germany, once served as a bus conductor. My daughter did the same. These sacrifices weren’t easy, but they were necessary for our growth.
We learned to invest time, money, and humility into our endeavors. While others looked down on such efforts, we focused on building for the future.
The Power of Knowledge
Success is built on knowledge, not shortcuts. I studied relentlessly—reading Newsweek, Time magazine, and secondhand books—and applied my learning. Today, I get paid millions to give lectures, not because of some mystic power but because of the principles and knowledge I’ve accumulated over the years.
Success isn’t magic; it’s built on diligence, sacrifice, and consistent application of principles. Stop looking for shortcuts or suspecting successful people. Instead, learn from them.
Final Note
I invite you to our Webinar on Maximizing Your Life, Ministry, and Finances on December 6th and 7th. It promises to be life-changing, packed with practical principles for success. For inquiries, reach out to us at +234 802 121 9262.
Let’s leave mediocrity behind and embrace the power of hard work and knowledge.
God bless you!
